Our Programs

Young adults diagnosed with cancer are required to press pause during such a pivotal time in their lives and often don’t receive consistent support from busy friends. Unfortunately, poor support can contribute to a negative response to treatment and overall worse health outcomes. Through two key programs, b-aware and b-connected, we are providing the information and tools that empower the social support network to be present from pre-cancer diagnosis through survivorship.

  • What is b-aware?

    b-aware is educating the general young adult community about the importance of being there for others. We’re proactively providing young adults access to important information and experiences that amplify and reinforce the importance of presence and inspire active change. By giving young adults the tools and experiences before a friend is diagnosed, they will feel empowered to be a strong supporter when the need arises.

    What is b-aware?

    b-aware b-informed b-empowered

    Not all of us will face a cancer diagnosis in our lifetime, but every single one of us will be called on to be a supporter. If we learn how to be the best possible supporter today, we have the power to improve the experience for others.

    Learn from the past.


    Change their future.

    Share Your Story
    • Leading Cause of Death

      Leading Cause of Death

      Cancer remains the #1 cause of disease-related death among young adults (YAs) between the ages of 18-39.
    • Survival Rates Are Not Improving

      Survival Rates Are Not Improving

      Unlike pediatric and older adult patients, YAs with cancer have seen little improvement in survival rates since 1975.
    • Social and Emotional Issues

      Social and Emotional Issues

      Isolation is the #1 psychosocial issue impacting YAs with cancer. Finding effective social support is often difficult for this age group.

    SOURCE: Couzin, 2007

    • In case you missed us on the news last night, tap the link in our bio! 👀 ⁣
We just wrapped up our first-ever workshop! We brought together survivors, supporters, and medical professionals from all over California to discuss how to better serve the nearly 70,000 young adults who are diagnosed with cancer each year. ⁣
We laughed, and we cried, but most importantly, we left with new perspectives and ideas on how to make every day better for those dealing with cancer. ⁣
Thank you to everyone who joined us for this special two-day event, including @Stanford, @teencanceramerica, @letsfcancer, @radychildrens, @chocchildrens, and @cancerrebellionthefilm.
We’re just getting started. 💪⁣
    • Happy Veteran’s Day! 🇺🇸 Thank you to all who have served and are still serving. Here are 8 ways you can support deployed military members and their families. 💪⁣
1. Greet them at the airport⁣
2. Offer to babysit⁣
3. Foster or watch their pet⁣
4. Hire a military spouse⁣
5. Host them for a holiday meal⁣
6. Provide air travel assistance⁣
7. Write them a letter⁣
8. Bake them some treats⁣
📸 @literacyforlittles⁣
    • The million-dollar questions. 🙄 Questions like this sound suspiciously like blame and imply that the person who got cancer is at fault. ⁣
The last thing you want to do is blame someone who is dealing with such a difficult experience. Instead, try asking them how you can help. ⁣
📸 @thecancerpatient⁣
    • Grab the tissues! 💕😭⠀
“Meeting my online “cancer” best friend. Seriously one of the best days EVER.⠀
No one understands how it is when you go through cancer until you go through it yourself! You and I can talk and cry about things with each other that no one else would understand. ⠀
You never judged me and you helped me cope through my toughest times! Although how we met was unfortunate, I’m glad we can relate and help each other throughout this process.⠀
Love you so much sister @mary_ordazz. Thank you for sharing this day with me and screaming/laughing our heads off!” —@corrina.santacruz ⠀
Support matters. 👭
    • “The world’s most valuable real estate is located inside your head. And it’s way too precious to be consumed with wondering whether someone likes you or what they meant by that text or why they didn’t respond. People whose communication is vague, slippery, or smacks of any type of strategy are not the kind of tenants you want in there. They’re not your people. Save your energy for the ones who are.⁣
When you offer someone your focused attention—romantically, platonically, professionally, whatever— and they don’t step forward to meet you, they are giving you some really valuable information, which is: they are just not your person. This information is NOT: you suck, you’re unworthy, you’re not lovable, there is something wrong with you.” —@emilyonlife⁣
When life gets tough, don’t waste your energy on those who make you feel forgotten and unimportant. The true members of your tribe will b-there beside you, rooting you on and offering a shoulder to cry on. THESE are your people.⁣
    • A note from Founder and CEO, Abby Westerman… 🗒️ ⁣
Last Friday, I had the experience of a lifetime participating in the Fourth Annual #C3Prize Live Pitch Event in New York City. Congratulations to Grand Prize Winner, @nannyangels, and Innovation Prize Winners ARCHES Technology and Will2Love. I can’t wait to see what the future holds for all of us as we bring our ideas to life and improve the quality of life for cancer families everywhere. 💪⁣
Head to the blog to read her recap!⁣
  • What is b-connected?

    b-connected is providing the necessary tools to facilitate strong support for young adult cancer patients post-diagnosis through survivorship. We’re addressing the unique needs of these young adults throughout the treatment journey by working closely with patients, survivors, and supporters, to enhance the connectedness of social support networks.

    What is b-connected?

    The b-there Tool

    Our web-based patient and supporter connection tool, b-there, is designed to ensure the support network has the information they need to be there for the cancer patient from the day of diagnosis.

    The tool gives the patient a simple, low-stress way to control visits, convey status, and request needed items, allowing supporters to be responsive to the patient’s physical and emotional needs. Through the easy-to-understand patient dashboard, supporters can quickly get updates on how the patient is doing, what they need, if they want visitors, how they can help, and more.

    Interested in helping evaluate the b-there tool?  Check out the latest info on our testing.

    I Want to Help
    • Patient Status

      Patient Status

      Informs supporters how the patient is doing, the patient's preferred method of contact, and if they are welcoming visitors.
    • Calendar


      Lets supporters know when the patient is available, what activities are of interest to them, and how they can help.
    • Wish List

      Wish List

      Allows supporters to see what the patient needs, when they need it, and how they would like it to be delivered.